
Italian Market Roots. Modern Medicine.
Bella Vista is alive with the Italian Market and community gardens. We help you stay healthy enough to enjoy it all. Direct access primary care.
Fishtown Medicine serves Bella Vista and the Italian Market neighborhood (19147), including 9th Street, Passyunk Avenue corridor, and Queen Village adjacent blocks. We offer virtual-first concierge primary care with home visits, mobile phlebotomy, and coordinated imaging at Pennsylvania Hospital and Jefferson, all designed for South Philly's walkable density.
Bella Vista & Italian Market Concierge Primary Care | Philadelphia 19147
Bella Vista feels authentic. The Italian Market on 9th Street is the beating heart of the neighborhood. It is loud, real, and unapologetically Philly. You do not want a sterile, silent clinic. You want a doctor who can speak plainly and get to the point. That is the South Philly way. That is the Fishtown Medicine way.The neighborhood context

Fishtown Medicine | Neighborhoods
What anchors your week in Bella Vista?
Bella Vista runs on three rhythms, and most of our 19147 members move between them on foot. Saturday morning at the Italian Market. By 8 am, 9th Street is already moving. The Ba Le line for the bahn mi run. Ultimo for the coffee. Sabrina's for the bagel. The butcher at Esposito's who knows your kids' names. Half the conversations we have with Bella Vista members happen by text on Saturday morning, between stops on 9th. Sore throat from preschool, a refill question, a quick results review while the kids are waiting on the cannoli. Care that fits between the produce stalls. The post-shift crew. Royal Tavern, Triangle Tavern, Fountain Porter after a Royal Sushi, Fiorella, or Southwark shift. Most of our restaurant industry members text us at 11 pm or after, because thats the first quiet window of the day. The "can I work tomorrow with this thing" call gets a same-night plan, not a Monday appointment. We dont moralize about the schedule; we work inside it. The Tuck and Train & Nourish circuit. Tuck Barre & Yoga on Passyunk. Train & Nourish further down for the women-only side. Essene Market on the walk back for the family groceries. Moon & Arrow for the apothecary and baby-gift run when someone in the group chat finally remembered a shower this week. A lot of Bella Vista moms find us through this circuit, because the rest of the system asks them to take a half-day off for a 12-minute appointment they didnt need anyway. The Bella Vista pattern is family-first, dense, and built around long-running relationships with the people on your block. Care should match that.Why Bella Vista chooses Fishtown Medicine
1. The market lifestyle
You have access to the best fresh produce in the city, plus excellent butchers, bakers, and cheesemongers. We help you use it. We prescribe nutrition as medicine, building a diet around real, whole foods you can pick up on a walk to the corner.2. Walkability
Bella Vista is dense. Getting a car out is a nightmare. Our virtual model respects that. Do not lose your parking spot just to get a refill or check in on a sore throat.3. Diverse community
We serve the diverse mix of long-time South Philly residents, families, and new professionals without forcing anyone into a template. The neighborhood is multi-generational, and so is our approach to care.Meet your physician
Ashvin Vijayakumar MD (Dr. Ash) is a board-certified internal medicine physician. He respects the community roots of Bella Vista and provides medical care that honors that legacy.Dr. Ash is a board-certified internal medicine physician at Fishtown Medicine in Philadelphia. He serves Bella Vista, Italian Market, Queen Village, and surrounding South Philly neighborhoods with concierge primary care.

Fishtown Medicine | Neighborhoods
Frequently Asked Questions
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He answers personally. Usually within a few hours.
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Modern primary care for all of Philadelphia. Direct text access to Dr. Ash, virtual visits, and home visits across the city. Born in Fishtown, serving every neighborhood.
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